It’s that time of year: the food, the parties, the commercials … And this year it was right down the street. Superbowl Sunday is an exciting time whether your favorite team is playing or even if you enjoy the commercials more than the game itself. Having such a huge event take place in Indianapolis has made the past month a busy time even for Lafayette and West Lafayette.

     The Super Bowl Village was the major attraction which took place during the week before the big game in downtown Indy. It consisted of three blocks surrounding Circle Center where multiple interactive events were set up, including a zip line suspended over the city. Other events consisted of Tailgate Town, Super Cars, and ice carving experts. “We just walked around and watched some TV shows live and then went to the LMFAO concert at the end,” said senior Nick Moody, who also commented, “It was so crowded you could barely walk.” According to Twitter, other people attending included celebrities such as Adam Sandler, Katy Perry, and Neil Patrick Harris.

     Not only has the Superbowl created hype around the capital, but it also has affected our area. Lafayette was named a “Super Celebration Cite” for Superbowl XLVI. To receive this honor the city had to meet certain criteria such as diverse culture and enough hotel rooms and restaurants. Various events were going on in downtown Lafayette the week prior to the Superbowl. On February 3rd there was the Super Stroll, similar to Mosey Down Main Street, where music was being performed at several venues around town. February 4th was Super Saturday and venues were open to all ages to eat, shop, and listen to live music. In addition, shuttle buses transported fans staying in Lafayette or West Lafayette to Indy for the game.

     Most importantly, having the Superbowl so close has helped out the city financially. “It helps our tourism industry with more tourists stopping at restaurants and bars,” says Marlene, a visitor information specialist at the Lafayette-West Lafayette Convention and Visitors Bureau. Following the conclusion of the Conference Championship games, many hotels were immediately booked, which also brought more money to Lafayette.

     In addition to the Giants’ exciting win over the Patriots, the Superbowl provided an economic boost to Indianapolis and its surrounding counties.